It’s been a while since Google announced the Try On feature, and the Search giant is now rolling out fresh updates in Search’s shopping features, putting more control and personalization into your hands when hunting for deals.
The key enhancement is a customizable price tracker. Instead of generic alerts for notable drops, you can now set a specific target price. A new slider lets you decide: only ping me when the price dips below this threshold. That’s precision alerting without spamming your notifications.
You can also fine‑tune alerts by specific sizes or colors—meaning the tracker only watches the exact product variation you want. These alerts are now flagged with a Galaxy-like sparkle icon, signaling that Gemini’s AI is powering the tracking logic behind the scenes.
Also launching today: virtual try-on for apparel—currently available in the US. After uploading a full-body photo, the system overlays clothes from Google’s massive Shopping Graph onto your image. The AI respects real-world fabric behavior—fold, stretch, drape—all tailored to your anatomy. No pre-set mannequin models here: it’s your body and your clothes in motion.
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Later this year, expect AI-generated outfit and room inspiration inside Google’s new AI Mode. Based on vision-match technology, it will surface visual ideas linked to billions of shopping listings. Think mood boards turned into shopping guides—show me a room idea, and Google serves up matching products in real time.
These enhancements aren’t minor tweaks—they signal Google’s next phase in shopping: smarter alerts, visual realism for fashion, and AI-driven discovery across categories. Whether you’re bargain hunting or trying to style your home, the experience is evolving in a more intuitive, personalized direction.
Overall, these updates strike a balance between smarter tech and consumer friendly tools. The price tracker avoids noise while keeping you notified, virtual try-on removes the guesswork in fashion, and upcoming visual inspiration promises to turn browsing into curated experiences. It’s a solid step forward for shopping via Search.